To: Tim Cook, CEO
AppleCare music on hold is unbearable!
What Apple calls "modern popular music" is just irritating noise. You get 4 options, including silence, thanks to my initiative in 2014, but they can't seem to fix the problem that occurs when a rep puts you on hold: you have to endure noise that may be considered music by a 10-year old but they don't pay for AppleCare--their parents do!
Why is this important?
Music on hold is not a new technology. Thousands, maybe millions, of companies have figured it out decades ago. There are many things people do not object to listening to: news, weather, nature sounds, computer tips, or just synthesized recordings that let you know you are still connected.
However, Apple seems to think that forcing their best customers to endure listening to a playlist of ear-shattering crappy noise is the way to maintain their image. It sucks. And if you complain to the people who provide the world's best tech support for the world's best products from the world's largest company, they tell you that there is nothing they can do about it, but you can go to a feedback page on their web site. Been there, done that, . dozens of times.
It's time for a better way to get the attention of the C-level at Apple.
However, Apple seems to think that forcing their best customers to endure listening to a playlist of ear-shattering crappy noise is the way to maintain their image. It sucks. And if you complain to the people who provide the world's best tech support for the world's best products from the world's largest company, they tell you that there is nothing they can do about it, but you can go to a feedback page on their web site. Been there, done that, . dozens of times.
It's time for a better way to get the attention of the C-level at Apple.