The significant and impactful environmental and economic benefits of recycling are becoming progressively more tangible. It is our civic responsibility to regulate our media so as to properly communicate the necessity for and means of recycling to the public.
Why is this important?
With all of the public knowledge about recycling, there are still people who do not recycle -- whether out of ignorance or apathy. If advertisers took the extra step in informing consumers (even in a small-text message at the bottom of their advertisements) about properly recycling their product and the importance of doing so, the United States could see a considerable change for the better in energy savings, greenhouse gas emissions, conservation of natural resources, and job creation.
