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To: Hyundai USA

Stop Exploiting the Struggles of Disabled People for Profit

Immediately end all "inspiration porn" advertising on Twitter and any other platforms, and apologize for appropriating the struggles of disabled people.

Why is this important?

Like most kinds of porn, inspiration porn is exploitative, unrealistic and harmful for disabled people. Imagery of individuals "overcoming" the disabled body serves only to de-value those of us who cannot for the enjoyment of those who never had to.

This is particularly gross given that this imagery is being used to increase shareholder profits for Hyundai, a global corporation that did $91 billion in sales last year.

In the time of COVID-19 this also means a very real chance of disabled people being denied life-saving treatment because of the mere perception that their lives are less valuable than a “healthier” person.

How it will be delivered

I will email the signatures as they come to [email protected] (or a better address if anyone has one).



2020-06-29 10:58:16 -0400

50 signatures reached

2020-04-23 15:38:34 -0400

25 signatures reached

2020-04-06 19:32:18 -0400

10 signatures reached